Business Development Manager – Medical Devices

About the role

THE ROLE

We are looking for a Business Development Manager – Medical Devices , based in the United States (Pittsburgh area preferred), to strengthen and grow Critical Software’s presence in the market. This role is ideal for someone with solid experience in business development within the medical devices ecosystem, who is ready to take ownership of strategic customer relationships and complex sales cycles. It is a relationship‑driven role, focused on long‑term partnerships and complex, engineering‑led engagements.

WHAT YOU'LL DO

Develop and execute business development activities for the Medical Devices domain in the US, aligned with Critical Software’s broader strategy
Build and maintain a strong, up‑to‑date understanding of the medical devices ecosystem, including OEMs, scale‑ups, technology partners, and regulatory context
Identify, qualify, and progress opportunities where Critical’s safety‑critical and regulated software expertise creates real differentiation
Leverage on inbounds leads and proactively initiate outbound contact with relevant decision‑makers and prospective clients
Build trusted, long‑lasting relationships with key customer stakeholders, from engineering and quality leaders to business and executive decision‑makers
Lead consultative sales cycles end‑to‑end, from early discovery and positioning through proposal development, negotiation, and closure
Work closely with engineering and delivery teams to shape credible, technically grounded value propositions
Contribute to strategic account planning and long‑term account growth initiatives and provide regular updates and forecasts to senior management
The commitment to represent Critical Software in customer meetings, industry events, and relevant medical technology forums

WHAT WE'RE LOOKING FOR

5 to 10 years of experience in Business Development, ideally within Medical Devices, Digital Health, or other regulated technology environments
Proven experience selling engineering services or complex technology solutions, rather than off‑the‑shelf products
Solid understanding of regulated medical software development at a business and customer‑dialogue level
Demonstrated expertise in prospecting, outbound sales, and lead generation
A relationship‑driven mindset, comfortable engaging with technical, quality, and senior customer stakeholders
Strong communication and presentation skills, with the ability to translate complex technical topics into clear customer value
Structured, resilient, and self‑driven, with a strong sense of ownership over opportunities and accounts
Powerful organizational skills and meticulous attention to detail, ensuring tasks are prioritized effectively and follow-ups are completed in a timely manner
Willingness to travel within the US and internationally, as required
Comfortable using AI tools to support and scale business development activities

HOW YOU CAN INSPIRE

You make hard calls quickly and with autonomy, taking decisions at your level rather than pushing every one upward, and you own what follows
You focus effort where it actually matters and step away from the opportunities that are not right for Critical, rather than chasing every deal
You see AI as the biggest shift of this generation and you act on it. You reshape how business development itself works with AI, you do not just adopt the tools, and you raise the bar for everyone around you
You communicate with clarity and honesty, without ambiguity
You bring urgency and positive energy in equal measure.

HOW YOU CAN INSPIRE

You adapt fast and turn sharp, critical thinking into good decisions for the project
You are genuinely curious and challenge what needs to change and make bold calls
You see AI as the biggest shift of this generation and you want to be part of shaping it
When there is no map, you start drawing one rather than waiting for someone else to

WHAT WE OFFER

We invest in the people who make it all possible. Here's what that looks like in practice.

Private health insurance
Employee Assistance Programme (mental health, legal, financial support)
Home office support
Extra holidays: 2 additional days after year one, more as time goes on
Extra parental leave: 2 additional months fully paid
Gradual return-to-work support: We’ll help you ease back from long breaks
Sabbatical programme for long-term employees
Training, mentorship, and growth opportunities: we'll invest in where you want to go next

ABOUT CRITICAL SOFTWARE

Every day we work on missions across industries as diverse as aerospace, space, defence, transport, telecoms, government, energy, finance, and healthcare. Building better and safer isn’t a slogan. It’s how we show up in the world.

Critical Software is a proud Benefit Corporation: a for-profit business legally committed to positive impact on society, workers, the community, and the environment — in addition to profit.

We are an equal opportunity workplace. If you need any adjustment in your recruitment process to show us what you can do, please let us know.

By applying to a position at Critical Software, you are deemed to have accepted our Privacy Policy .